Tools · Google Ads
DAGNY + GOOGLE ADS.
Focused campaigns that bring enquiries, watched every week.
What Dagny does with it
- 01
Plans campaigns
One service and one area at a time.
- 02
Writes ads that match your pages
Service, place and one reason to choose you.
- 03
Watches spend and flags waste
Every week, before it adds up.
- 04
Suggests searches to exclude
Stop paying for clicks that never become work.
- 05
Reports cost per enquiry
Weekly, in plain words.
Things to ask Dagny
“Plan a campaign for [service] in [area].”
“What did each enquiry cost last week?”
“Which searches are wasting money?”
“Pause anything costing more than [amount] per enquiry.”
How it works
Step 1: Connect
Sign in with Google from Dagny. One click.
Step 2: Choose what Dagny may do
Read only, or also prepare changes for your approval.
Step 3: Ask, approve, done
In chat, Slack, WhatsApp or iMessage. Nothing is published before you approve.
Questions
Can Dagny change my budget?
Only after you approve each change.
Can I stop it?
Yes. Disconnect or change permissions at any time.
Do I need a landing page for each ad?
Dagny matches each ad to a service page on your site.