AI formarketing agencies.Meet Dagny.

$100 in free credits

To get started with AI. No credit card. 

Works where you work

  • Slack
  • iMessage
  • Email
  • WhatsAppWhatsApp
  • Teams
  • Web
  • AppleiOS

Done before you wake up.

Dagny

While you slept

  • Enquiry answered23:40Bathroom in Konnerud. Offered Thursday.When it happens
  • Review answered02:10Five stars from Anne. Thanked her.When it happens
  • Quiet quote followed up05:30Berg, no reply since Tuesday.Weekly
  • CRM updated06:00Two new contacts, one job marked won.Daily
  • Morning brief06:30Three jobs today. One quote waiting on you.Daily
The routines Dagny runs

Connected to the tools you already use.

  • Gmail
  • Outlook
  • Google Calendar
  • Google Drive
  • Google Sheets
  • Excel
  • Word
  • Google Business Profile
  • WhatsApp
  • Teams
  • Slack
  • Facebook
  • Instagram
  • Stripe
  • And thousands more.

Let Dagny do the work.

9:41

Dagny

Today 08:12

Can you put the Berg Bakeri campaign on the site? Results are in the deck.

Delivered

Konnerud KommunikasjonTjenesterKontakt

Konnerud Kommunikasjon

Berg Bakeri, spring campaign

Preview with the new case

  • Not live yet

Here is the site with the new case. Go live with it?

iMessage
9:41
#dagny3
MessagesFilesPins
Today

You08:12

@Dagny We can take on two more retainers this autumn.

Dagnyapp08:31

Drafts are in your inbox. Change the tone and I will redo both.

Autumn retainers, taking shape

  • A LinkedIn post
  • An email to the seven who asked for a proposal
  • Two drafts to review by Friday
👍 1✅ 1

Message #dagny

9:41

Moen Møbler, tomorrow 09:00Inbox

You08:12

Can you prep me for the Moen Møbler meeting tomorrow?

Dagny08:31

to me

Brief is in the thread. Want the price list attached?

Moen Møbler, tomorrow 09:00

  • Proposal sent in May, not answered
  • Asked about paid social
  • Open question: the budget split
ReplyForward

What Dagny does for marketing agencies.

A marketing agency spends its days on other brands. Client deadlines come first, so the agency's own site, case studies and new-business emails wait. A stale case page is a poor pitch for a firm that sells marketing.

Dagny does the agency's own marketing work. It drafts, you approve, and only then does Dagny publish or send.

  1. 01

    Answer new briefs the same day

    A company that asks for a proposal often asks two other agencies too. When a brief arrives by email or through the site, Dagny writes a reply the same day. The reply asks the questions you always ask: goals, deadline, channels and budget range. You approve it, and Dagny sends it.

  2. 02

    Turn campaign results into case studies

    Results sit in a client deck that few people see. Send Dagny the deck or the key numbers. It writes a case study with the brief, the idea, the channels and the results. Publish only the numbers the client has cleared for public use.

  3. 03

    Draft weekly ad summaries for clients

    Connect the Google Ads and Meta Ads accounts you run for clients. Every Monday, Dagny writes a short summary for each client: spend, results and what changed since last week. Your account manager reads it and adds the advice before it goes out.

  4. 04

    Prep the monthly client status meeting

    Before each status meeting, Dagny pulls the open tasks from Slack, the latest ad numbers and the client's last emails into one brief. You start with every open question in front of you.

  5. 05

    Follow up pitches that went quiet

    After a pitch, the decision can take weeks. Dagny tracks each open proposal in your CRM, such as Attio or Airtable. When a deal has been quiet for the days you set, it drafts a short note with one fresh idea for the prospect. You decide if it goes.

What does a marketing agency do day to day?

  1. Monday

    The agency's own numbers

    Dagny counts new briefs, open pitches and retainers that end soon. It also lists agency invoices that are still unpaid in Stripe or QuickBooks. You decide which pitch needs a follow-up.

  2. Tuesday

    A proposal from a client brief

    Send Dagny the client's brief and your notes from the first meeting. Dagny drafts a proposal with the goal, the channels, the timeline and the team. You set the agency fee and approve the proposal.

  3. Wednesday

    A campaign post on your Google profile

    Dagny writes a Google post about a campaign that went live this week. The post names the client only if the client agrees. You approve the campaign post before it goes up.

  4. Thursday

    Notes for the client status meetings

    Before Friday's client status meetings, Dagny reads the open tasks in Slack and each client's latest emails. It writes one page per client with open questions and campaign deadlines. You add your own points.

  5. Friday

    The agency newsletter

    Dagny drafts the agency's newsletter in Mailchimp from the client projects of the past weeks. Each item links to a case or an article on your site. You approve the agency newsletter before it goes to your list.

Reviews for marketing agencies.

Review request after a product launch campaign

Hi Martin, thank you for the launch campaign we ran together this spring. If you liked the work, a short Google review helps other brands find our agency. Here is the link.

Reply to a 3-star review

The review: The client liked the launch campaign but felt the monthly reports came late.

Thank you for the review and for the note on the campaign reports. You should have had each report in the first week of the month. From now on, every client of ours has a fixed report date.

When are marketing agencies busiest?

  1. January

    Cases for ANFO Effekt

    ANFO Effekt is the advertisers' association's award for marketing with a proven effect. For the 2025 round, the case deadline was 23 January 2026. Dagny drafts case texts from the campaign results your clients agree to share.

  2. June

    A summer plan for each account

    Your client contacts can take 18 workdays of main holiday between 1 June and 30 September. In June, Dagny drafts a summer plan for each client with campaign dates and the person who covers the account. You approve each plan.

  3. November

    Black Friday ads

    Black Friday falls in late November and starts the Christmas trade. The before price in a sale ad must be the lowest price from at least 30 days before the ad starts. Dagny drafts a Black Friday checklist for each retail client.

  4. December

    Christmas campaign reports

    Virke names December the most important month of the year for retail. Dagny drafts the Christmas campaign reports from the Google Ads and Meta Ads accounts you connect. You add your view before each retail client gets the report.

Dagny learns your services, your tone, and how you like things done.

Then gets on with it, where you already are.

  • Slack
  • iMessage
  • Email
  • WhatsAppWhatsApp
  • Teams
  • Web
  • AppleiOS

Never miss dinner again.

Your rules. Dagny's work.

Tell Dagny once what it may do on its own and what needs your OK. Routine work runs. Anything new waits for you.

Book a demo
You, in chatFrom now on, ask me before you book anything on a Friday.

Rules

Rules Dagny must always follow

Autonomy

  • Answer booking and price questions on your own.
  • Follow up quotes after three days without a reply.
  • Ask me before any quote over 50 000 kr.
  • Ask me before booking anything on a Friday.New

Questions.

New to AI? Start here.

  • How do small marketing agencies get new clients?

    Referrals, strong case studies and a fast reply to each brief bring in new clients. Dagny answers new briefs the same day and writes the case studies. You approve everything before it goes out.

  • What should a marketing agency put on its website?

    A page for each service, case studies with numbers, the team and how you work with clients. The site itself also shows your skill, so keep it fast and current. Dagny makes and updates the pages for you.

  • Can AI write client reports for a marketing agency?

    Dagny can draft a weekly summary from the Google Ads and Meta Ads accounts you connect. It reports the numbers and the changes. Your team adds the advice and approves the report before the client sees it.

  • How can marketing agencies use AI?

    The easiest way is to hand the everyday admin to an AI that already knows the business. For marketing agencies, Dagny answers new enquiries, follows up quotes and keeps the website current, in Slack, iMessage, WhatsApp or email. Tell it "We can take on two more retainers this autumn." and it comes back with a LinkedIn post, an email to the seven who asked for a proposal and two drafts to review by Friday.

  • What can Dagny automate for marketing agencies?

    The work that repeats every week for marketing agencies: replies to enquiries, quote follow-ups, review requests, the Monday numbers, your Google profile and your website. And the prep: ask "Can you prep me for the Moen Møbler meeting tomorrow?" and Dagny writes a brief with what was agreed and what is still open. Anything you ask for twice can be saved as an automation.

  • How much does Dagny cost for marketing agencies?

    Marketing agencies start free with $100 in credits and no credit card. Starter is $20 a month and Human in the loop is $750 a month. No contract, cancel any time.

  • Do I need to change my tools?

    No. Dagny connects to the tools marketing agencies already use, like Gmail, Outlook, Google Calendar, Google Business Profile, Excel and Stripe, and works in the channels you are already in. Nothing to migrate, and you choose what Dagny can see.

  • Does Dagny send things without asking?

    No. Dagny drafts, you approve, Dagny sends. Ask "Can you put the Berg Bakeri campaign on the site? Results are in the deck." and Dagny replies "Here is the site with the new case. Go live with it?" Nothing goes live until you say yes.

Enquiry at 22:00?
Already answered.